Welcome!
Thank you for your help with the launch of this book. The goal of this page is to provide you with information, graphics, and content for you to share on your social media platforms. Please contact us with any questions you have. Our social media manager Deborah Gonzalez can be reached at dgonzalez@ivpress.com.
Hashtag, Links to Purchase, Tagging
- Hashtag = #12Lies
- Launch date = January 8, 2019
- Always include a link to the bookseller of your choice—unless you are linking to an article or some other page.
- Links to Twelve Lies That Hold America Captive book page at the most common booksellers' websites:
- EBOOK links:
- Goodreads:
- Twelve Lies That Hold America Captive <==If you are a Goodreads member, please add it to your "Want to Read" shelf and remember to write a review and mark it "Read" once it's out!
- Follow Jonathan Walton
- Suggested genre tags/shelves: American, Christian, Christian-non-fiction, faith, non-fiction, politics, race, religion, social-issues, social-justice, united-states
- IVP's Twitter and Instagram handles are @ivpress - please tag us when possible so we can see and share your post
- Jonathan Walton social media handles: Twitter= @foreverfocused / Instagram= @nycurbanproject
- Twelve Lies Book Twitter handle:@12LiesBook
Cover Image
Motion Graphics
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#12Lies Campaign Graphics
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Quote Graphics
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Endorsement Graphics
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Videos
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Press Kit
https://www.ivpress.com/Media/Default/Press-Kits/4558-press.pdf
Social Sharing Plan
| Date | Content | Attachment | Link to | Platform |
|---|---|---|---|---|
| Friday, Dec. 14 | Raise your hand if you've heard this lie. Question is: have you bought into it? #12Lies by Jonathan Walton 📖 Releasing Jan. 8 | Lie #1 | 12liesbook.com | Twitter, Facebook, Instagram |
| Friday, Dec. 21 | We've been lied to. Have you bought into this cultural myth that Americans tell about themselves? #12Lies by Jonathan Walton 📖 Releasing Jan. 8 | Lie #2 | 12liesbook.com | Twitter, Facebook, Instagram |
| Thursday, Dec. 27 | Raise your hand if you've heard this lie. Question is: have you bought into it? #12Lies by Jonathan Walton 📖 Releasing Jan. 8 | Lie #3 | 12liesbook.com | Twitter, Facebook, Instagram |
| Friday, Dec. 28 | Celebrating @12LiesBook at #Urbana18! | photo or video from launch party | 12liesbook.com | Twitter, Instagram |
| Friday, Jan. 4 | We've been lied to. Have you bought into this cultural myth that Americans tell about themselves? #12Lies by Jonathan Walton 📖 Releasing next Tuesday! | Lie #4 | 12liesbook.com | Twitter, Facebook, Instagram |
| Tuesday, Jan. 8 | We're thrilled that @12LiesBook officially launches today! Watch @foreverfocused talk about why it's so important to separate truth from lies 📹 (insert link to video) #12Lies | Separating Truth from Lies video | Twitter, Facebook | |
| Tuesday, Jan. 8 | Giveaway alert! We're so excited that 'Twelve Lies That Hold America Captive' officially launches into the world today. In this challenging and important book, Jonathan Walton exposes twelve cultural myths and misconceptions about America's identity and asserts that our notions of life, liberty, and the pursuit of happiness are at odds with the call to take up our cross and follow Jesus. We're giving away a FREE copy to one lucky winner! Comment below letting us know what interests you about this book, and we'll pick a lucky winner tomorrow. Good luck! | IG 800x800 motion graphic | 12liesbook.com | |
| Thursday, Jan. 10 | Jonathan Walton (@foreverfocused) talks about W.A.F.R. (White American Folk Religion) and how it's at work today. Watch here 📹: (insert link to WAFR vide) #12Lies | Our W.A.F.R. (White American Folk Religion) Bias | Twitter, Facebook | |
| Friday, Jan. 11 | Raise your hand if you've heard this lie. Question is: have you bought into it? #12Lies by Jonathan Walton 📖 Releasing Jan. 8 | Lie #5 | 12liesbook.com | Twitter, Facebook, Instagram |
| Monday, Jan. 14 | Quote 1 | |||
| Thursday, Jan. 17 | Jao Endorsement | |||
| Saturday, Jan. 19 | Quote 2 | |||
| Tuesday, Jan. 22 | Shin endorsement | |||
| Friday, Jan. 25 | Quote 3 | |||
| Monday, Jan. 28 | Villodas endorsement | |||
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