Welcome!

Thank you for your help with the launch of this book. The goal of this page is to provide you with information, graphics, and content for you to share on your social media platforms. Please contact us with any questions you have. Our social media manager Deborah Gonzalez can be reached at dgonzalez@ivpress.com.

Hashtag, Links to Purchase, Tagging

Hashtag = #12Lies
Launch date = January 8, 2019
Always include a link to the bookseller of your choice—unless you are linking to an article or some other page.
Links to Twelve Lies That Hold America Captive book page at the most common booksellers' websites:
EBOOK links:
- coming soon
Goodreads:
- T welve Lies That Hold America Captive <==If you are a Goodreads member, please add it to your "Want to Read" shelf and remember to write a review and mark it "Read" once it's out!
- Follow J onathan Walton
- Suggested genre tags/shelves: American, Christian, Christian-non-fiction, faith, non-fiction, politics, race, religion, social-issues, social-justice, united-states
IVP's Twitter and Instagram handles are @ivpress - please tag us when possible so we can see and share your post
Jonathan Walton social media handles: Twitter= @foreverfocused / Instagram= @nycurbanproject
Twelve Lies Book Twitter handle:@12LiesBook

Cover Image

IVP Resources > Twelve Lies That Hold America Captive— Social Sharing (draft) > Twelve Lies.jpg

Motion Graphics

Instagram (mp4)	Twitter (gif)

#12Lies Campaign Graphics

Quote Graphics

Quote 1	Quote 2	Quote 3

Quote 4	Quote 5

Endorsement Graphics

Videos

Press Kit

https://www.ivpress.com/Media/Default/Press-Kits/4558-press.pdf

Social Sharing Plan

Date	Content	Attachment	Link to	Platform
Friday, Dec. 14	Raise your hand if you've heard this lie. Question is: have you bought into it? #12Lies by Jonathan Walton 📖 Releasing Jan. 8	Lie #1	12liesbook.com	Twitter, Facebook, Instagram
Friday, Dec. 21	We've been lied to. Have you bought into this cultural myth that Americans tell about themselves? #12Lies by Jonathan Walton 📖 Releasing Jan. 8	Lie #2	12liesbook.com	Twitter, Facebook, Instagram
Thursday, Dec. 27	Raise your hand if you've heard this lie. Question is: have you bought into it? #12Lies by Jonathan Walton 📖 Releasing Jan. 8	Lie #3	12liesbook.com	Twitter, Facebook, Instagram
Friday, Dec. 28	Celebrating @12LiesBook at #Urbana18!	photo or video from launch party	12liesbook.com	Twitter, Instagram
Friday, Jan. 4	We've been lied to. Have you bought into this cultural myth that Americans tell about themselves? #12Lies by Jonathan Walton 📖 Releasing next Tuesday!	Lie #4	12liesbook.com	Twitter, Facebook, Instagram
Tuesday, Jan. 8	We're thrilled that @12LiesBook officially launches today! Watch @foreverfocused talk about why it's so important to separate truth from lies 📹 (insert link to video) #12Lies		Separating Truth from Lies video	Twitter, Facebook
Tuesday, Jan. 8	Giveaway alert! We're so excited that 'Twelve Lies That Hold America Captive' officially launches into the world today. In this challenging and important book, Jonathan Walton exposes twelve cultural myths and misconceptions about America's identity and asserts that our notions of life, liberty, and the pursuit of happiness are at odds with the call to take up our cross and follow Jesus. We're giving away a FREE copy to one lucky winner! Comment below letting us know what interests you about this book, and we'll pick a lucky winner tomorrow. Good luck!	IG 800x800 motion graphic	12liesbook.com	Instagram
Thursday, Jan. 10	Jonathan Walton (@foreverfocused) talks about W.A.F.R. (White American Folk Religion) and how it's at work today. Watch here 📹: (insert link to WAFR vide) #12Lies		Our W.A.F.R. (White American Folk Religion) Bias	Twitter, Facebook
Friday, Jan. 11	Raise your hand if you've heard this lie. Question is: have you bought into it? #12Lies by Jonathan Walton 📖 Releasing Jan. 8	Lie #5	12liesbook.com	Twitter, Facebook, Instagram